PEDRALI - The Italian Essence

Pedrali announces a new collaboration with Robin Rizzini


Pedrali announces a new collaboration with Robin Rizzini

The Italian company has a new star designer in its 2020 line-up


Pedrali inaugurates a new professional partnership with the designer Robin Rizzini with the presentation of a new functional and expressive product designed for the Italian company, which seamlessly blends decorative appeal with technical-industrial allure.

Rizzini’s work stems from his research into innovative materials and production processes. His designs centre on coherence and rationality, rejecting every design redundancy and the use of unnecessary materials, both in terms of quality and of quantity.

«I have always looked at Pedrali with a lot interest and waited for the chance to design for them. Pedrali has everything that characterizes the most important Italian companies: creativity, humanity, organization and executive precision. I am very pleased with this first step together» – explains the designer.

Italian-British Designer, he was born in Genoa in 1973. Following a consistent experience in Antonio Citterio’s office in Milan he opens his first studio in 2006. After a few years he’s co-founder and Design Partner of Metrica in Milan. In 2019, he’s back as an independent Industrial Designer.

He worked and collaborated with many companies in Italy and abroad, designing furniture for the residential, contract and office market.

His main objective is to merge a technical — industrial language with a more decorative one with the aim to design essential, functional and expressive objects and furniture.

He's been visiting professor for many years at the Scuola Politecnica di Design in Milan.

In 2014 he’s been awarded with the Compasso d’Oro.